World Travel Market London 2026 Exhibitor Guide (Time, Location, and Ticket Purchase)

London Travel Fair Ticket Booking Guide:

Introduction to the World Travel & Tourism Exhibition (WTM) in London, UK:

World Travel Market London (WTM) is the world’s leading travel event. The event provides a platform for industry professionals to meet and conduct business, creating personal and business opportunities through its industry network and unparalleled global reach, and offering clients quality connections, content, and a community.

The World Travel Market (WTM) in London, UK, themed "Travel for a Better World," is one of the world's largest and most professional tourism events. Founded in 1980, WTM annually showcases and presents events covering business travel, cultural tourism, budget accommodation, travel technology, trends and activities, and youth travel agencies, along with a wealth of supporting activities and in-depth discussions. It attracts numerous global tourism destinations, organizations, and institutions from Asia, the Americas, Europe, Africa, and the Middle East.

The organizers stated that as an international platform for exchange, learning, and win-win cooperation, this year's World Travel Market in London (WTM) not only aims to showcase the latest developments in the global tourism industry, but also hopes to provide unique opportunities for exchange on industry transformation and development.

Notably, the China Pavilion, themed "High-Quality Development of Chinese Tourism," attracted significant attention upon its debut. At this trade fair, China once again showcased its national tourism image with the slogan "Hello! China." The 210-square-meter pavilion was jointly organized by the China National Tourist Office in London, along with cultural and tourism authorities from Beijing, Shanghai, Chongqing, Yunnan, Shaanxi, Guangxi, Henan, Xinjiang, and Sanya, as well as dozens of outstanding Chinese tourism enterprises. The engaging tourism promotions and intangible cultural heritage displays vividly demonstrated China's rich historical resources and cultural charm. (Copyright of this article belongs to JUZHAN; unauthorized reproduction is prohibited.)

The World Travel Market (WTM) in London, UK , brings together a large number of tourism professionals and facilitates numerous business transactions. Covering the global tourism industry, it wields significant influence. WTM is also the premier platform for Chinese tourism companies to enter the EU and global markets, making it exceptionally valuable.

Scope of exhibits:

Tourism category: Tourism products, hotels, national farms, travel agencies, resorts and camping products, travel media, airlines, airports and airport service companies.

Tourist Destinations: Arts and Cultural Heritage Centers, Tourist Destinations and Resorts, Car Rentals, Special Trains, Freight Car Operations, Convention and Exhibition Centers, Credit Card and Facilities Providers, Cultural Centers

Tourism facilities: cruise/yacht companies, golf courses, resort camps, hotels and specialty restaurants, business and incentive travel agencies, bars and entertainment venues, tourist associations, theaters and museums, spas and beach resorts, etc.

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References:

World Travel & Tourism Exhibition (WTM) in London, UK

World Travel Market London

Host region:

London, UK

Venue:

Royal Victoria Dock, 1 Western Gateway, Royal Docks, London E16 1XL

Exhibition area:

98,000㎡

Number of audience members:

51,500 people

Industry:

Travel Expo UK Travel Expo